Public Relations Manager | iQ Academy

Public Relations Manager

Taking on the Public Relations Management Course available at IQ Academy will equip you with all the skills needed to start a successful Public Relations Manager career.

This business short course can be completed in two years, but many students are able to get through all the material six months before the course deadline.

You will be able to consider numerous positions after this course, including working as a Relationship Officer, Communication Coordinator and as a Marketing Administrator, among others.

The five modules that make up the course cover management, public relations, marketing and communication.

The Public Relations Manager must oversee the entire public relations department, as well as direct the various publicity campaigns.

This person is key to ensuring that a company’s image improves over time and showcase that the company shares the same point of view as their target market.

Public Relations Managers will interview, hire and train PR specialists that are capable of executing the required tasks, while also evaluating performances of all staff in the department.

The development of PR strategies and campaigns will need to be actioned, while improved relations with clients, suppliers, the media and more is part of their objective.

Reports will need to be written to showcase the success of campaigns and must be presented to senior management, while the writing of press releases or other PR material may also be required.

This position is best suited to somebody who is organised and is a good communicator, while you should have the ability to build and maintain strong relationships.

As a creative-thinking problem solver, you will need to come up with innovative concepts, while being able to quickly deal with any issues that may arise.

Find out how the Public Relations Management Course can help your Public Relations Manager career by talking to a consultant at IQ Academy today.