Customer Relationship Management (CRM) Course | iQ Academy

Explore the customer relationship management and development, value creation, service recovery, designing a customer database, and more to give you a grounding in how to help businesses become customer-centric.

Course modules

  • Module 1: What is Customer Relationship Management?
  • Module 2: Customer Loyalty
  • Module 3: Customer Relationship Management (CRM) in My Business
  • Module 4: Value Creation
  • Module 5: Customer Relationship Management Processes


Minimum study period: 12 months
Average course duration: 18 months
Maximum study period: 24 months

Registration status

This course is not registered with the Department of Higher Education and Training (DHET) and is therefore non-credit bearing in terms of the National Qualifications Framework (NQF).

Entry Requirements

  • Grade 9 (Std 7)
  • At least 16 years old
  • Ability to read and write in English – the language of instruction

Course Fee

The fee includes all textbooks, study guides and courier fees – no hidden costs.

Monthly Payments

  • R 479 p.m. x 24 months
  • Debit order

Full Payment

  • R11,496
  • EFT, Ozow (iPay), Credit or Debit Card (PayGate)

Documentation Required

South African citizens:

  • Certified copy of ID document

Non South African citizens:

  • Certified copy of passport

A Student Adviser will:

  1. Call you back
  2. Guide you on choosing the best course for you
  3. Complete the application form for you over the phone
  4. Advise you immediately if you are admitted to study at iQA

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