Customer Relationship Management Short Course2022-01-17T10:46:26+02:00

Project Description

Customer Relationship Management

This Customer Relationship Management (CRM) short course will equip you with knowledge and understanding of key concepts, tools, and applications used in the customer relationship environment. Students will walk away from this course with the skills needed to build a customer-centric business.

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Course curriculm

This course contains 5 substantive modules and includes a learning plan, with weekly schedules, to keep your studies on track.

  • Module 1: What is Customer Relationship Management?
  • Module 2: Customer Loyalty
  • Module 3: Customer Relationship Management in my Business
  • Module 4: Value Creation
  • Module 5: Customer Relationship Management Process

On completion of this course, you will earn an industry-ready certificate that will empower you to explore exciting career directions  such as:

  • Customer Relationship Manager
  • Service Consultants and Managers
  • Customer Relationship Coordinator
  • Customer Relations Consultant

Course summary

  • Certificate type:
    Short Course Certificate

  • Course Duration:
    6-12 months

  • Study method:
    Internet supported

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Step 1: Enquire

  • Complete website contact form
  • Speak to Enrolment Consultant
  • Complete application

Step 2: Register

  • Submit documentation
  • Pay your fees

  • Recieve your student number

Step 3: Start

  • Access iCan (Student portal)
  • Complete orientation week

  • Engage with your lecturer

When can I start?

Our Short Courses are administered in various intakes throughout the year. Enrol for a date that suits you, download our 2022 intake schedule to see when the next cohort starts.

View 2022 Intake Schedule


  • Distance learning with textbooks and online support (blended learning)
  • Teaching and learning support from specialised course lecturers
  • Study material is couriered and e-books can be downloaded
  • Access to iCan, our student portal, is supplementary for online learning activities
  • Grade 9
  • At least 16 years of age
  • Alternate admission is possible on the basis of Mature Age exemption (23 years and older)
  • Ability to read and write in English, which is the language of instruction
  • Students should also possess a basic level of digital literacy skills
  • A PC, Tablet or Smartphone
  • Access to a reliable internet connection
  • An active email account
  • +/- 500MB of data for supplementary online learning activities

Course fees

At iQ Academy we understand that education is an investment and that’s why we offer flexible payment options to suit most working individuals. You can pay your fees in various monthly instalment plans or in full on enrolment.

Full course fee

  • Pay the course fee upon enrolment as a once of cost.

Monthly instalments from

  • Instalment terms: 18 or 24 months. Term and deposit subject to affordability.
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What do your course fees include?

Once you have completed your course and met all the qualifying criteria you will receive a Short Course Certificate from iQ Academy. Your Certificate is printed and couriered to you free of charge!

All your learning material is included in the course fee, whether you pay in instalments or upfront. There are no hidden costs, the only additional fees that may be charged are remarking or repeat registrations.

Your course lecturer provides all the academic support you need to successfully complete your course.

Enjoy a learning plan that maps out your study schedule each week, and includes live Microsoft Teams sessions with your lecturer and fellow students.

Your online student portal to master your studies, connect with your lecturer and fellow students.

Get access to our wide range of DO Life online micro-courses and grow your everyday life skills on the go.


Apply for this course

Enquire now and an Enrolment Consultant will call you back to discuss your application. Secure your spot before the next intake closes!

  • Example: (082) 123-4567
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Hear what our students have to say

“Making it possible for everyone to study”

Thanks iQ, for making it possible for everyone to study without feeling the financial pressure with your fee structures. The lectures are amazing. Looking forward to the future now…thank you!

Xolelwa Johanna Thuputlela

“You will never regret it”

Challenging as it was but I am grateful to our facilitators who were with us throughout. I’d encourage everyone to take a course with iQ, you will never regret it. Thank you and keep up the good work!

Anna Ivy Masondo

“This is so easy to do”

It’s so much easier studying online, downloading all my study guides through my cell phone without a laptop. It’s a good experience for me. This is so easy to do!

Vesnant Singo

“Education paves the way to success”

I began my journey with iQ & never looked back. I was promoted from receptionist to admin manageress. I truly believe education paves the way to success.

Roxanne Naidoo

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Frequently asked questions

Understanding the foundations of financial management means you are able to make financially-savvy decisions and participate in business activities such as financial planning, budgeting and financial control. In today’s world, these skills are highly valuable in the workplace and even more so if you’re an entrepreneur with your own business.

This course will develop an important theoretical understanding of financial management and will equip students with practical skills in financial tools, techniques and procedures.

This course is suitable for non-financial managers that require a better understanding of the dynamics involved in financial management. This course will benefit any businessperson involved in finance requiring a theoretical understanding and practical application of financial tools, techniques, procedures, and terminology.

On successful completion of this course you will be able to:

  1. Discuss various financial accounting and financial management concepts and principles;
  2. Record basic accounting transactions and prepare financial statements for a sole trader;
  3. Analyse financial statements and interpret financial results;
  4. Outline the importance of working capital management;
  5. Discuss financial planning and budgeting and prepare a cash budget;
  6. Calculate present and future value of single amounts, annuities, and uneven cash flows using compound interest rates;
  7. Explain the concept of risk and return and its impact on financial decision making; and
  8. Calculate the expected and actual rate of return of an investment.
  • Unit 1: Introduction to Financial Management
    Explore various financial accounting and financial management concepts and principles.
  • Unit 2: Introduction to Accounting Principles and the Accounting Equation
    Learn about important terminology in financial management, how accounting equations work and understand how to interpret the trial balance.
  • Unit 3: Financial Statements
    Understand how to prepare financial statements for a sole trader including the statement of comprehensive income, financial position, cash flow and more.
  • Unit 4: Analysis of Financial Statements
    Explore the analyses of financial statements and understand how to interpret financial results.
  • Unit 5: : Introduction to Working Capital Management
    Understand what working capital is and what policies and cycles are involved in the management of working capital.
  • Unit 6: Budgeting and Financial Planning
    Learn about the principles of financial planning and budgeting and understand how to prepare a master budget, operational budget and cash flow budget.
  • Unit 7: Time Value of Money
    Learn how to calculate the present and future value of single amounts, annuities and uneven cash flows using compound interest rates.
  • Unit 8: Risk Management
    Understand the concept of risk and return and its impact on financial decision-making.
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